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Caress Recruits Kelly Rowland

The brand is building an enture team of spokespersons.

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By: Jamie Matusow

Editor-in-Chief

Singer Kelly Rowland is the latest recruit to join the team of “Caress Fabulistas.”
Rowland was chosen to celebrate the launch of the new Caress Fresh Body Wash Collection.

“As an artist, I am always looking for inspiration and to find the beauty in all that surrounds me. For me, it starts in the shower with a great fragrance that gets me in the right frame of mind and sets the mood for my day,” said Rowland.

The team of “Caress Fabulistas” also includes Adriana Castro, a handbag designer, style trendsetter and founder of El Diario de la Moda.

Rowland and Castro will share seasonal style look books, plus tips and videos with fresh, on-trend beauty and style inspirations all year on the Caress® Facebook page.

Jennifer Bremner, Skin Cleansing Brand Building Director, Unilever, commented:

“We are thrilled to partner with Kelly Rowland and Adriana Castro–they are two renowned style mavens who will encourage women to put a fresh twist on their everyday.”

Photo: Kelly Rowland; Emerald Rush, part of the new Caress Fresh Body Wash Collection





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